About The Social Tatva | Strategy-Led Creative Practice & Full-Stack Marketing Agency
In Sanskrit philosophy, Tatvas are elements of reality that constitute human experiences. Similarly, at The Social Tatva, various marketing Tatvas come together to create a visually appealing cosmos of the brand.
We’reafullstackdigitalagencythatbelievesclarityismorepowerfulthancomplexity.
10+ YEARS EXPERIENCE
Over a decade of orchestrating clean design systems, driving growth, and mapping out user-first creative strategy for brands that want to communicate with clarity.
FOUNDING THE TATVA
We founded The Social Tatva to eliminate noise. We take digital complexity and distil it into pure, functional, and visually striking brand clarity.
THE PERSONAL SIDE
Fuelled by massive amounts of filter coffee, curated design books, and the constant, chaotic company of loving dogs.
OUR TEAM
Strategy, creativity, design, content, and performance — brought together by people who care about building brands the right way.
Prisha Sekhsaria
Marketing Coordinator
A bottle of water with a side of black tea
Scrolling Pinterest with a side of snacks
Binging a comfort show, reading a book or ordering in Chinese or Italian
Misalignment and inconsistent font sizes
“I need this DONE today”
Yukta Moryani
Graphic Designer
An iced coffee that's 80% ice and 20% motivation.
Good playlists, happy accidents & Ctrl + Z.
Probably café hopping or taking photos of things nobody else notices.
When every inch of the canvas has to be filled... and, of course, 'Can we make the logo bigger?'
“I'll fix it.”
Ryhan Ali
Video Editor
A strong cup of coffee that's where the best editing ideas begin.
Turning raw footage into scroll-stopping stories.
Probably shooting content, editing videos, or recharging for the next creative idea.
Poor-quality footage, bad audio, and 'Just one last edit' after the final export.
“Ho jayega!”
Ruheen Batra
Copywriter
Iced coffee always
Interesting conversations, random observations, and 'what if?'
I am probably reading a thriller & binge-watching my latest TV obsession
Forcing trends that don't fit the brand.
“Give me five minutes, I'll think of something”
Vanshika Saini
Graphic Designer
Chai to get started. Iced mocha to keep the ideas coming.
Social inspiration, good playlists & enough chai to keep the ideas flowing.
Probably binge-watching Netflix, getting lost in a good book, or café hopping for an iced mocha and a good bowl of pasta.
“It's not looking attractive, make it attractive.”
“Wait, I have more options”
Naman Daga
AI Designer
Espresso shot with ice
Prompt experimentation & neural architecture breakthroughs.
Testing bleeding-edge generative pipelines & computational aesthetics.
Low sampling steps & hallucinations in production.
“Let AI run it.”